print this articleA 12-step program for journalists
You need to check out Howard Owens’ blog post titled Twelve things journalists can do to save journalism (and not just because one of them is reading Journalism 2.0).
Then you need to forward it to others in your newsroom.
I would add a 13th step: Have fun in your job and let your audience share in it.
I heard that Ira Glass once remarked that journalists were the funniest people he’d ever met. But when you pick up the paper in the morning, you’d never know it. Our journalism should have more humanity in it, and that means humor. Everyone knows that young people are getting their news from John Stewart and Digg, where humor rules the day. And the first rule of communication is to know your audience and know what it wants.
Posted by MarkBriggs on Monday, October 01, 2007
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