Journalism 2.0
How to survive and thrive in the digital age

This blog is a companion to the book I have written. It will teach current (and future) journalists the skills they need to do better journalism with the help of digital technology. More information about the book.

 

Wired magazine’s strategy for the print and digital world

Chris Anderson, famous for writing the game-changing book “The Long Tail” and serving as the editor of Wired magazine, is a good source for those of us straddling two worlds: the analog world of print, and the digital world of online publishing.

Recently he outlined how this dual strategy is handled at Wired: the “Three Cs”: Catalyze and Curate Conversations. It’s an informative post for anyone working today at an organization with a foot in both the print and digital world.

Posted by MarkBriggs on Wednesday, August 22, 2007
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