Blogs, or web logs, are hot these days — among journalists, citizens, even CEOs. News organizations and freelance journalists are finding blogs to be a great way to encourage interaction with readers and to elicit immediate comments on the day’s news.
Writing and Editing a Blog
Writing a blog isn’t rocket science, but it also may not be quite as easy as it looks. A successful blog’s conversational style either comes naturally or it doesn’t. So does that sense of what topics will hit the mark with the blog’s audience.
Choosing Blog Software
There are many software options available for blogging. First, you must determine where the blog should live: Hosted or Installed.
Managing Blog Comments
Blogs come with their own set of problems. You can expect to have to deal with comment spam, Trackback spam and trolls.
Quick overview: Wordpress and Blogger
Thankfully, most blog systems are so easy to use, you won't need any help. But here’s a quick overview of how to get started.